Messaging apps also referred to as social messaging or chat applications, are apps and platforms that enable users to message one another. Many started in conjunction with social networking platforms but the technology has developed into broad platforms.
At a Glance: Email Marketing Tips
There is an amazing amount of competition in the world of email marketing when you consider that approximately 269 billion emails are sent every day.
Are Your Landing Pages All They Can Be?
Landing Page Optimization is the process of enhancing or improving each element on your landing page to increase conversions. (Neil Patel, writing for Crazy Egg) Consistent tone, design, and messaging are essential. Unfortunately, small tweaks are often not enough to improve the performance of a landing page. Many times, a better, overall design is called for.
Truth about Conversion Rates
Considering starting a new business? Have one started and waiting for things to take off? For small business owners and entrepreneurs, one of the biggest pain points is often that they are not getting enough eyes on their site or reaching enough people to let them know about their business. Obviously, the amount of traffic you are getting to your website really affects your company’s bottom line.
8 Pieces of Marketing Advice you Should IGNORE!
Direct Mail is Still an Effective Marketing Tool
There are new tools and strategies that have redefined the world of direct mail, enabling it to emerge, once again, as an effective marketing channel. 70% of Americans say that direct mail feels more personal than the Internet so it is not surprising that brand recall was found to be 70% higher for direct mail marketing versus digital ads.