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Direct Mail is Still an Effective Marketing Tool

Direct Mail is Still an Effective Marketing Tool

There are new tools and strategies that have redefined the world of direct mail, enabling it to emerge, once again, as an effective marketing channel. 70% of Americans say that direct mail feels more personal than the Internet so it is not surprising that brand recall was found to be 70% higher for direct mail marketing versus digital ads.

Effective Marketing Is Not a Singular Effort

Effective Marketing Is Not a Singular Effort

We all have limited money and time, but want to achieve the best results possible. Achieving success when it comes to your business or marketing efforts does not come easily or immediately. Marketing is a process, not a transaction. Here’s what we mean...