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Strategy Driven Marketing Does More Than Websites

Strategy Driven Marketing Does More Than Websites

You might be saying to yourself, “We already have a sleek and modern website and our ecommerce site offers the best user experience possible. I’m not sure what Strategy Driven Marketing can do for me.” Rest assured, the experts at SDM offer much more than websites and ecommerce!

Branding...It's more than just a Logo

Branding...It's more than just a Logo

When you think about what represents a company’s brand, do you think strictly in terms of their logo? Of course, your logo is an extremely important element of your company’s branding, but it does not stand alone. There are other, well thought through, elements that establish and portray a business’s brand image. Consistency with this look starts to build recognition throughout the various touch points in which your customer’s experience you company.

Direct Mail is Still an Effective Marketing Tool

Direct Mail is Still an Effective Marketing Tool

There are new tools and strategies that have redefined the world of direct mail, enabling it to emerge, once again, as an effective marketing channel. 70% of Americans say that direct mail feels more personal than the Internet so it is not surprising that brand recall was found to be 70% higher for direct mail marketing versus digital ads.