website strategy

Mastering Your Web Presence: Underrated Tips for Small Businesses

Mastering Your Web Presence: Underrated Tips for Small Businesses

Building a robust online presence for your small business involves more than just a sleek design; it requires a multifaceted approach that includes visibility, accessibility, security, and strategic optimization. As a small business owner, you juggle various roles from operations to marketing, each playing a critical part in enhancing your website.

Tips for Improving Your Web Design

Tips for Improving Your Web Design

Are visitors able to determine what your company does within five seconds of landing on your website? Can users easily navigate to different areas of your site as they desire? How is your bounce rate? If answering these questions makes you sweat or you simply don’t know the answers, it’s time to take a hard look at your website design.

Website Tips for Electrical Contractors

Website Tips for Electrical Contractors

The website for your electrical contracting company is the 24/7 face of your brand. Your site should be a source of information and education as you display the best of your talents and everything that your electrical contracting company has to offer.

Website Tips for Plumbing Companies

Website Tips for Plumbing Companies

The website for your plumbing company is the 24/7 face of your brand and will most likely be the first impression many potential clients get of your business. And since first impressions can make or break you, don’t settle for anything less than a stellar website.

Website Tips for Local Shop Owners

Website Tips for Local Shop Owners

Whether the emphasis is on products or services, a robust web presence is essential for any local business. The website for a community-based shop should be a visual representation of the business itself in order to be an effective marketing tool.

Website Tips for Landscapers

Website Tips for Landscapers

A strong web presence is essential for any local service-based business. 97% of consumers go online to find and research local businesses. A landscaping website should be as visually pleasing as the work done by the business itself in order to be an effective marketing tool for the brand.

How to Increase Traffic to Your Website

How to Increase Traffic to Your Website

If you are asking yourself, “Why isn’t anyone looking at my website?” you are not alone. A good deal of time and money go into the creation and maintenance of a website so it’s easy to take it personally when the number of visitors to your site is minimal.