Social media marketing tools are the same regardless of what you are promoting. The good news is that the SEO techniques you use on your website may be easily transferred over to your social media campaigns. What differs is the content itself and how you apply those different SEO techniques.
What is Tik Tok and Should My Brand Be on It?
The only reason you might be aware of Tik Tok is if you have a teenager or other young person somewhere in your life as over 40% of the app's users are between the ages of 10 and 19.