new business

Conquering Startup Anxiety: Proven Tips for Aspiring Entrepreneurs

Conquering Startup Anxiety:  Proven Tips for Aspiring Entrepreneurs

Stepping into the world of entrepreneurship brings a mix of excitement and apprehension. Launching a new business venture is like navigating uncharted waters — thrilling yet fraught with the unknown.

The Realities of Starting a Business While Still Employed

The Realities of Starting a Business While Still Employed

An excellent way to minimize the risks of starting a new business is to begin work on building your brand while you're still employed. That full-time job ensures that you are paid a regular salary and benefits regardless of how bumpy or smooth the start of your startup is. Retaining your day job allows you to have the best of both worlds.

Can I Get a Side of E-commerce with That?

Can I Get a Side of E-commerce with That?

Building an e-commerce business while working a full-time job is a challenging venture but the opportunities are endless. All sorts of people want to buy all sorts of things and many of them want to do it from the comfort of their couch and jammie pants.

Local Marketing

Local Marketing

The return of the “buy local” movement is encouraging consumers to invest in their community, much to the delight of small business owners. Whether they live or work in the area, it has been found that 70% of a given store’s customers are typically within three miles of your location. Here are some strategies to make the most of your marketing for local consumers.

Do the Hustle, the Side Hustle

Do the Hustle, the Side Hustle

The fear of being overwhelmed is one of the greatest challenges for entrepreneurs who are thinking about pursuing a side hustle. Secondary efforts are most successful when they add to your life, not when they burden it. For this reason, it is important to understand your own levels of persistence, motivation, and self-discipline.

What Can a Business Incubator do For Me?

What Can a Business Incubator do For Me?

Innovation and efficiency heavily influence business growth and success and the innovative nature of entrepreneurs plays a crucial role. Effective entrepreneurship results in the creation of profitable enterprises. Entrepreneurial attitudes have been found to stimulate economies as entrepreneurs create ways to connect resources and growth. Business incubators provide a nurturing environment that supports the evolution of the entrepreneur and his business endeavors.

Areas to Invest in Your Business

Areas to Invest in Your Business

We have this conversation with our clients all of the time. We understand where you are coming from. As someone who is ultra-conservative with their spending, I sympathize with my clients and relate with wanting to make sure you get the most bang for your buck. There are only so many dollars to go around. Where should you focus that spend?

IoT – Internet of Things

IoT – Internet of Things

Yes, in case you were wondering and hadn’t done a search – IoT stands for Internet of Things. The phrase was coined by Kevin Ashton in 1999 but it took a number of years for the concept to become reality. Technology had to evolve to the point that there were available: affordable, low-power chips that can communicate wirelessly, broadband Internet, and cellular and wireless networks.

Marketing Stuff I Wish I’d Known When I Started my Business

Marketing Stuff I Wish I’d Known When I Started my Business

There is no certainty in marketing. There is no predictable success pattern. What works for one company may not work for the next. Sometimes the best we can do is learn from the challenges and successes of ourselves and others. Here are some things everyone should know about marketing: