User generated content (UGC) can provide your brand with a nearly endless supply of content for use on your website and social media accounts. The trick is to incorporate the UGC in a way that maintains brand integrity, engages your target audience, and gently markets your brand without feeling staged or overly random.
Hashtags. Lets talk #s
When we were growing up "#" meant something completely different. Unless you have been living under a rock or have sworn off technology completely, you are likely well aware that this symbol has transitioned from being thought of first as a number symbol and is now all over the internet in the form of hashtags.