SEO & Digital Marketing
Boosting your search engine results ranking.
Marketing jargon can get a little dime a dozen. What does it all really mean? We are guessing at some point you have heard or have done some research on what SEO (search engine optimization) can do for your business. But what does it really mean and why should it matter to you? The long and short of it is that SEO is how well your website performs organically in search engine results. The king of search is Google, but there is also Bing and some less common search engines. Coming up closer to the top for more relevant searches is the way that we are all going to get more traffic, and, hopefully, traffic that converts. How do we do that? There are many methods, and no exact science, but our SEO specialists have a go-to toolbox of methods that have been proven to create long-term, sustainable growth.
Sitemapping
Search Engine Marketing
Content Marketing
Display Marketing
Display Advertising
Social Media Marketing & Advertising
Mobile Advertising
Search Engine Optimization
SEO Website Review & Analysis
SEO Strategy Development
Keyword Research
Keyword Competitive Evaluation
Paid Search Advertising
Pay-Per-Click (PPC)
SEO Copywriting
SEO needs to be part of your marketing plan.
Unless your business is planning to be a one-and-done type of thing that does a one-week flash sale and is done for good, then you need an SEO strategy as part of your business and marketing plan. SEO is a critical, and often forgotten, part of the website planning process. We are sad to report that we take over the management or rebuild sites for people whose prior website designers took shortcuts that were detrimental to their SEO results. SEO needs to be considered and implemented throughout your whole site. It takes extra time and effort, but if done right, it will pay off over time.